Archive for July, 2010
July 13th, 2010
TechCrunch the hugely successful technology and web blog has launched TechCrunch TV - somehow I missed the launch a couple of weeks back.
TechCrunch TV will be broadcasting daily from its San Francisco studio, and aims to bring together entrepreneurs, investors, developers and start up’s from silicon valley.
To find out more about what TechCrunch TV has in store for you I recommend the following video.
Congratulations to the TechCrunch team!
Pressitt Social Media News Release News/partnerships
July 12th, 2010
As you may or may not be aware, Pressitt, the Social Media News Release creation and publishing platform, is very much a part of Liberate Media and its partner Best Served Cold.
What is Pressitt?
Pressitt allows you to create and publish a rich multimedia asset-assisted news release. Your release acts as a hub of information, giving Journalists, bloggers, and your online community more information to easily research your brand.
Once you have created your release it’s then up to you to use it as part of your blogger/journalist outreach campaign. We are not a newswire. We are a platform to create and distribute content in a relevant and useful manner.
Once published, your release is made available via RSS, categorised and searchable via tags. It is also tweeted via the Pressitt account, indexed by Google news and all other major search engines.
Coming soon
We are currently in the process of adding an exciting new string to the Pressitt bow. The new element has been driven by the large amount of positive user and fan feedback we receive.
At this stage, I don’t want to give to much away, but all I will say is that this new element will take Pressitt to the next level and help brands further engage with target audiences. Watch this space!
Get involved
We are committed to furthering the Social Media News Release format, so if you like Pressitt, want to get involved, have feedback, or would like to talk to us about any potential partnership opportunities please get in-touch by emailing andy@pressitt.com
We look forward to hearing from you.
Weekly Social Media sites, tools and posts round-up (08-07-2010)
July 9th, 2010
Welcome to another instalment of the ‘Weekly Social Media sites, tools and posts round-up’.
1. Idea Informer is a great tool if you’re looking for feedback or ideas to increase the effectiveness of your website or product. Simply sign up, design your feedback form and add it to your site, the user can then ask for addition/suggestions to your website that can be voted for by other users.
2. PageModo is a fantastic way to spruce up your Facebook fan page. Traditionally you need to know FBML to add a nice looking page to your Facebook group, but PageModo takes away all the hassle leaving you to create a nice looking page without needing any specific coding skills.
3. Startpage UK is basically a load of links, but very helpful links!. The categories on the site cover every imaginable topic, click on one of the links and you’re taken to another page where that category is broken down even further. It doesn’t sound too impressive but go check it out, I’m sure you will be surprised!
4. Is also at. This is a very simple site, but very useful. Isalso.at is a web service that lets you access all of your social sites through a single launching pad. Useful to link to from your Twitter profile.
5. Lime Survey is a free highly customisable downloadable application used to create surveys. It come highly recommended and has one a number of awards.
Social Media post of the week: 4 Proven Steps to Facebook Page Success
SEO post of the week How To Make The Right Keyword Analysis For Your Website
More of the same next week.
Check out previous issues of the ‘Weekly Social Media sites, tools and posts round-up’
July 8th, 2010
I’m sure you have all heard of the “Vuvuzela” by now, the musical instrument, or annoying buzz-type thing that you hear when watching any World Cup matches, depending on which camp you sit. My opinion is that it’s greatly helped the atmosphere of a pretty disappointing World Cup up in terms of action on the field of play. Although having said that, many upcoming sporting events and venues are already banning it such as Yankee stadium.
Anyway, the Vuvuzela has it’s own Twitter profile, which currently has over 10,000 followers and it has been listed 300 times, even though the main tweets are BZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZ!
Check out some of the action below.
July 7th, 2010
Hot on the heels of yesterday’s film-related blog post “Twitter can predict movie success” today I want to ask you if you would like to be a part of movie making history?
If the answer is yes then read on.
Google has just announced “Life In A Day,” a film project that solicits video submissions from YouTube users around the world–the criteria is that they must capture some kind of moment filmed on July 24. Hollywood directors Ridley Scott and Kevin Macdonald will produce the movie that could turn out to be one of the biggest crowdsourcing efforts ever.
The final film will be shown at the 2011 Sundance Film Festival, all contributors who make it into the final cut will be credited as “co-directors,” and 20 of them will be invited to the premier.
The Google blog post reads: “Regardless of whether your footage makes it into the final film, your video(s) will live on on the ‘Life in a Day’ channel as a time capsule that will tell future generations what it was like to be alive on July 24, 2010,”
All you have to do to enter is upload your July the 24th. Footage at www.youtube.com/lifeinaday
Twitter can predict movie success
July 6th, 2010
This story caught my eye the other day over at physorg.com site entitled “Researchers say Twitter algorithm can predict movie profits”
The post goes on to confirm that two social computing scientists at HP Labs in Palo Alto, Calif., contend that computational models using Twitter feeds can predict, with as much as 97.3 percent accuracy, how a movie will perform on its first weekend of release.
How does it work?
The HP Labs study analysed nearly 3 million Twitter updates that mentioned 24 major releases — “Alice in Wonderland,” “Avatar” and “Twilight: New Moon” — over the course of three months. By factoring in the date of a movie’s release and the number of theatres where it appeared, the researchers predicted opening weekend box-office performance with 97.3 percent accuracy. They also developed a system to evaluate the sentiment of Twitter updates — positive, neutral or negative — to predict the following weekend’s returns with 94 percent accuracy.
Any results?
The researchers’ Twitter-based methodology predicted “Dear John” would garner $30.71 million at the box office on opening weekend. It pulled in $30.46 million. And for “The Crazies,” the methodology predicted $16.8 million, and it earned $16.07 million on opening weekend.
If this is true and this “algorithm” can really predict opening weekend profits, it could potentially also be used for any means of launch including books, magazines, TV series and countless other products.
I’m sure marketeers and advertising executives would fall over themselves for a product like this, helping them fine tune advertising campaigns, and marketing ideas to ring every pound out of the campaign budget and maximise potential profits and success.
Read more about the story here.
Weekly Social Media sites, tools and posts round-up (02-07-2010)
July 2nd, 2010
Welcome to another instalment of the ‘Weekly Social Media sites, tools and posts round-up’.
1. eType is a fantastic free spell checker that helps you spell as you type. As you type the spell checker pops up with a handy visual box to correct your content.
2. Launchlist is a handy tool that runs through a whole check list of items that are essential for creating a well-rounded website, you can check them off as you go.
3. Historypin is essentially a Google map that you can update with historical images of buildings, roads, basically anything that has changed over the years.
4. Feedingo is a clean, easy and fun Feed reader that saves you time by publishing your online content in one place. You can also import OPML files.
5. Pluggio calls itself a helpful Twitter app and with its multitude of features you can see why. Check out the large amount of feature videos here.
Social Media post of the week: LinkedIn SuperGuide -Tutorials, Tips and Tools
SEO post of the week: A Comprehensive Guide to Link Building via Blog Commenting | Search Engine Journal
More of the same next week.
Check out previous issues of the ‘Weekly Social Media sites, tools and posts round-up’