Celebrities crash the social networking scene!
June 19th, 2008 by Andy Merchant
We all know about celebrity product endorsements and celebrity’s never ending love of free goody bags from the latest parties or film premiers. So celebrity involvement in social media activity seems like a match made in heaven. Social media is mostly free, and they get to endorse a product, usually a social network!
Nick Lachey’s of newly-weds fame was the first well-publicised social network offering, followed by a whole host of others.
Mashable has a great post on celebrity endorsed social networks.
Here are some others that weren’t mentioned in that list.
WeMix fronted by Ludacris, the U.S. rapper, who has his own ‘Luda’s blog’. One feature that I haven’t seen before is the ability to send a voicemail that can be played back on the site.
Here’s what Luda has to say about WeMix:
Another is WuChess, this is how they describe it: ” WuChess.com is the world’s first online chess and Hip-Hop community. You can create and share profiles with your friends and triumph over enemies on the 64 squares. Not just against people in your neighbourhood but from all over the world.”
From a PR perspective it makes things a whole lot more attractive when you have a celebrity attached to the brand! From a social media point of view the celebrity/social media partnership sounds like the start of a trend. Watch this space for an influx of celebrity endorsed social media products…
Tags: , Celebrities, celebrity, Social media, Social networking, wemix, WuChess
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