The UK Government’s continual use of social media
July 7th, 2009 by Andy Merchant
(Full disclosure Liberate Media Is co owner of Pressitt, Social Media News Release and creation site).
This post is not an attempt to profile Pressitt or to gain more sign-ups, but simply to draw your attention to the great work that the Government is doing in using digital platforms and emerging technologies.
My attention was first drawn to the Government’s use of new technologies when it relaunched the 10.gov.uk site a while back. The site is heavily laden with social features that it refers to as “around the web” including links to the relevant Facebook page, YouTube page, Flickr page and latest Tweets.
Pressitt Social Media News Release and creation service has been utilised by the Government and especially the DIUS (Department for Innovation, Universities and Skills) which has recently merged with the BERR (Department for Business, Enterprise and Regulatory Reform) to become the BIS (department for business innovation and skills).
Here are just some of the fantastic examples of the Government’s use of Pressitt so far.
SMNR securing a better deal for uk consumers
SMNR electric-cars-on-uk-streets-as-part-of-25m-trial
SMNR building-britains-digital-future-government-unveils-action-plan-for-the-digital-economy
SMNR major tim to become britains newest astronaut
You can read more about the Government’s involvement with SMNR over at helpful technology, a blog written by Steph Gray, digital engagement at the UK Department of Business, Innovation and Skills.
It’s great to the see the Government use digital platforms and it also seems they are being well informed on trends with in new media. Other Governments have been quick to act on new technologies as the success of President Obama’s digital campaign proves and the New Zealand Government’s use of a wiki to get advice from the public.
other resources:
Ross rounds up UK Government & Social Media initiatives
Snapshot of UK govnt use of social tools – and Press Office involvement
Social media in Local Government a few examples - and ways ahead
other resources:Ross rounds up UK Government & Social Media initiatives
Tags: governement, smnr, Social media, social media news release




July 7th, 2009 at 3:17 pm
Thanks Andy. And word seems to be spreading - colleagues at DFID launched an SMNR today about their new white paper on poverty: http://pressitt.com/smnr/new-poverty-plan-will-help-millions-of-the-worlds-poorest-people/182/
Steph Grays last blog post..Abort, Retry, Fail… Reboot?