April 14th, 2010 by Andy Merchant
The guys and girls at Liberate Media, including myself, all use Twitter regularly and we actively encourage our clients, peers and anyone else that will listen to do so, spelling out the reasons why it’s an important part of any communication tool set.
As with any social network, trends and habits influence Twitter’s use, and here are a few recent Twitter observations that i’ve noticed:
- More via’s and less RT’s
- Early adopters do not seem to share as much as they used to
- Twitter has become a working day tool (between the hours of 9-5, or perhaps 8-6)
- Brands to do not monitor at weekends, and at nights, depending on the time zone
- There are still lots of brands pushing messages out but not engaging
- Users are like sheep they go from one big product launch to the next
- More about self promotion, less about being helpful
- More location based Tweets starting to filter through
- Lots of back slapping
If I’m honest, I’m guilty of a few of the above!
This snapshot is obviously taken from the people I follow which is around the 800 mark. I’d love to know what observations you are currently making, please add yours in the comments section below.
Tags: twitter, twitter observations
