Liberate Media blends online PR with offline PR expertise to form a uniquely positioned social media agency.

Posts Tagged ‘social_media’

Weekly Social Media sites, tools and posts round up (11-12-2009)

December 11th, 2009

Welcome to another installment of the ‘Weekly Social Media sites, tools and posts round up’

1. KnowEm is a slick tool that checks for the use of your brand, product, personal name or username instantly on over 350 popular and emerging social media websites.

2. List Monkey allows you to receive email updates if your keywords are mentioned on a twitter list or via a username and you don’t even have to sign up!

3. Trendjoy is a neat little idea, basically it takes trending words on Google and allows you to buy the domain name via 1and1.

4. Effect Games, is an online tool that allows you to create your own game browser by uploading and customising your own environment. For more in-depth information go to the website, I will definitely be trying this one out!

5. Silentale looks interesting, currently only in private beta. It allows you to keep track of who you communicate with over various platforms. So, for example, start a conversation via email and finish it off via Twitter.

Social Media post of the week: Christmas Tweets is micro site examing the meaning of Christmas, with a very nice visual interface.

SEO post of the week: 10 SEO Blogs Accepting Guest Posts : Promote Yourself

More of the same next week.

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Weekly Social Media sites, tools and posts round up (04-12-2009)

December 4th, 2009

Welcome to another installment of the ‘Weekly Social Media sites, tools and posts round up’

1. Screenr is a nifty little twitter tool that lets you record up to 5 minutes worth of screen casting and then shares it amongst your Twitter friends, or you can embed it on your blog.

2. Topicfire is a simple news aggregator. You only need to select the topics you are interested in and scroll through the latest news on that topic. RECOMMENDED

3. Site Report offers you a nice overview of any domain including traffic, rank and various other site statistics. All you have to do to get the report is add your chosen domain to the search bar and hit enter!

4. Obsurvey is an easy to use way of creating your own surveys, collecting answers and analysing the results. You can embed the finished survey in your blog. View a demo here.

5. Mashlab is tool that allows you to create a visually interesting website without needing any web design knowledge. Unfortunately this is a paid-for service, but it is pretty cheap - view the demo.

Social Media post of the week: 46 Free Social Media Monitoring Tools

SEO post of the week: 25 Link Building Tactics to Improve Blog Search Engine Rankings

More of the same next week.

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Weekly Social Media sites, tools and posts round up (27-11-2009)

November 27th, 2009

Welcome to another installment of the ‘Weekly Social Media sites, tools and posts round up’

1. First off today is Facebook Grader by Hubspot, it’s been around a while, but basically the idea is for you to Grade Facebook users or business pages, there is also a nice search tool that allows you to search Facebook members via keywords.

2. Graph Edge is a Twitter tool that drills down into your twitter feed looking at:

  • How many of your followers you’re really reaching
  • How quickly your network is growing (or shrinking!)
  • Who’s dumping you
  • Who your most influential followers are, and how to reach them
  • Who else your followers are following

3. Twinked.in - Microblogging meets professional networking. Twinked.in is a resource for professionals that want more information on social networking.  The site consists of a categorised blog, forum, jobs board and even a section to buy official Twinked.in merchandise!

4. Convoflow is an easy on the eye search bar that you add your keyword term to. You are then lead to the results page where all the results are laid out by a good number of blog, microblog, news, picture and video services.

5. Tweet Level is PR company Edelman’s Twitter reputation tool that measures an individual’s standing on Twitter. The tool offers you a score using the following metrics:

  • Influence - How many people listen to your tweets and how influential are you. This is the primary ranking metric
  • Popularity - how many people follow you
  • Engagement - do you actively participate in your community
  • Trust - do people believe what you say

Social Media post of the week: 300 Case Studies of Social Media Marketing

SEO post of the week: Ultimate Guide To Web Optimization (Tips & Best Practices)

More of the same next week.

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Weekly Social Media sites, tools and posts round up (13-11-2009)

November 13th, 2009

Welcome to another instalment of the ‘Weekly Social Media sites, tools and posts round up’

1. Media on Twitter is a database of media and prominent bloggers divided by county. The database gives you the beat/title of the twitter user and the media outlet they are from.

2. Involver social media marketing experiences have a nice suite of free facebook apps including Twitter, You Tube channel and slide show to enhance your fanpage or group, they also have a selction of paid for apps.

3. Collecta monitors for real time information as it happens, it also monitors the update streams of news sites, popular blogs and social media, so we can show you results as they happen.

4. Twho is this? lets you find out more about those you are following by discovering which social networks they use.

5. Tvider is a neat little tool that allows you to share video, pictures and audio via uploaded files, which are then tweeted to your followers via your tweet.

Social Media post of the week: Not so much of a post but a blog. Check Facebook is a blog dedicated to all the latest happening in Facebook, one of the best features on this blog is at the top of the page where you are greeted by an interactive world map of current Facebook usage.

SEO post of the week: PRSA09: Top 10 SEO Tips for Public Relations

More of the same next week.

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Is blogging on the way out…again?

January 19th, 2009

One week back into 2009 (for me at least) and out come the depressingly familiar predictions of ‘the end of blogging’.

Where to begin. It seems like every year (often more frequently) the same story is rolled out, blogging has had its day, there are x million blogs in the world but only x amount are updated, you’ll never make money out of blogging, you know the score. Well, I’m here again to say that the point is well and truly being missed.

This was a theme that ran through part of the an article in the current issue of NMA titled: Natural selection, which begins with the line: ‘Despite the fact there are some 130m blogs worldwide, some industry experts believe blogging is on its way out.’ First of all, I don’t have an issue with the piece as such, it’s well written, researched and explained, but in parts it is the most recent example of blogging being misinterpreted  to some extent.

Forgetting the article, and in my humble opinion, blogging is not a technology that will build your empire, it was never meant to be, it’s not a communications strategy either. Blogging is part of the wider world of social media, it’s a tool that can be used to communicate with an audience, hopefully openly and as part of a two way conversation, but it’s not, as some of my colleagues in the PR industry would say, ‘a holistic solution’ - eugh, I feel dirty. Neither is it to be dismissed, as many PRs have in the past.

My point is; those who say that blogging is on its way out are missing the point. Blogging being here to stay or disappearing isn’t really the issue. Blogging is just a flavour of a much wider social communications medium. A part of people getting together to discuss their opinions by way of conversation. They maybe corporates, consumers or one man and his dog, the conversation is the interesting part not the mechanism through which it is delivered.

Yes, blogging has been misused in the corporate world, misunderstood by the publishing world and feared by the communications world, but for the most part we’re coming out of those dark ages, and as Greg Brooks states in the NMA piece, blogging isn’t dead its evolving - hear, hear.

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Five on Friday - five fabulous Web 2.0 tools and sites of the week (09-01-09)

January 9th, 2009

Here we go with the first Five on Friday of 2009 - five fabulous Web 2.0 tools and sites of the week.

1. Chart Maker - Create line, bar, pie, venn diagram and scatter charts very easily. Simply pick your chart enter your data, name your chart, pick the dimensions and hit GET CHART - you will be given a URL and on that page is your completed graph.

2. Next up is a Twitter apps database called Twitdom. Twitdom currently has 142+ applications in its database that you can add to if you are a developer. Categories include

3.Spy is a social media conversation search tool. Track and listen to conversations you are interested in. It is powered by:

FriendFeed via FriendFeed

Flickr via Flickr

Blog Comments via BackType

Yahoo News via Yahoo! Search BOSS™

Blogs (RSS) via FriendFeed

Google Reader via FriendFeed

4. This is now - Kind of a strange one this and quite difficult to explain but basically it’s one massive visual dashboard with loads of statistics that are happening right now. Go check it out as it’s quite amazing!

5. Dwarf url a nice little url shortening service that gives you click statistics.

“To begin, just enter your big ole’ ugly URL and our little workers will shrink it down to a managable size!

It’s absolutely free to use, and your newly created link will never expire.

You can even enter in a password and see the statistics (how many clicks and where from) for your dwarfURL.”

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Liberate Media relaunches in WordPress

January 25th, 2008

Logo

This week, the Liberate Media website relaunched in WordPress.

The old website was little more than a year old, and had received very good feedback…but over the past six months in particular we had realised the need for a website platform that could grow dynamically with us, and respond better to the socially networked environment that we’re operating within.

The decision to use WordPress was an easy one. Not only is it a very cost-effective way of building a new site, but if offers some great functionality including:

  • The ability to easily add and update pages
  • The control to administrate the site ourselves
  • Easy integration of third party plug-ins and software
  • Tools to password protect areas of the site
  • Better search engine visibility
  • Freedom to import embedable content on the fly such as videos, podcasts, games etc

WordPress is a social media platform, and in today’s digital age, it’s crucial that we’re transparent about our presence online and the conversations we’re engaging in. The ability to do this leaves an important digital footprint for the company.

Please take a look at the new site in your own time, and let us know what you think. We hope you feel it offers a breath of fresh air within the PR industry in particular. If you’re interested in finding out more about WordPress, please get in touch.

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