Liberate Media has been working with client brands to develop and implement social strategies since 2006, and has deep experience of what it takes to succeed.
We develop campaigns that focus on social research, listening, engagement, profile management, social customer relationship management and measurement to allow brands to listen, understand and communicate usefully with their audiences to drive sales and awareness.
If you want to succeed in a social environment, we can help.
Influencer Engagement can be a powerful method to drive leads, build loyalty and develop successful customer advocacy initiatives.
The team at Liberate Media will identify the relevant influencers, manage content development to engage those influencers and secure campaign results through direct contact, influencer events and setting up reviews where relevant.
Social Profile Management
Social profiles are the most well-known element of social media but often the least understood and under-utilised aspect of a communications campaign.
It is not enough to simply set up profiles on your chosen social networks and expect your customers to come to you. Brands need to create unique, compelling reasons for consumers to engage.
At Liberate Media, we create a reasoned strategy focused on your key objectives. We can manage social campaigns on your behalf, designed to deliver results against agreed metrics, or assist you in your team’s internal social development.
In today’s socially connected world, customers can intersect and engage with an organisation at many different points, often avoiding traditional channels of communication.
We have experience of running Social Customer Relationship Management (CRM) campaigns for a range of clients and can help you to develop and implement a Social CRM process under four key headings:
- Community management – listening and engaging usefully
- Social analytics – gathering and processing data
- Actionable insights – identifying and actioning learnings
- Integration – integrating learning into the business